This is a mood board I created for our Target Audience profile. All though we feel our game will spread to a variety of people, our main target audience is both males and females with an age range of 12-18. According to Demographics our audience will fall into the category of Urban Ventures and maybe nest builders. As our target audience is of a younger age they may have a part time job, we could potentially put them in social grade D; however depending on their parents, we could put them in any social grade. On the mood board there is a variety of stuff our target audience will be interested in, such as two popular social media sites Facebook and Snapchat, which stereotypically our audience will use frequently. As well as the cinema, which is a social outing lots of teenagers do in spare time. I have also included revision book, to signify how our audience will still be in education whether its Secondary, College or University!
This is an imaginary person would be substantially fit within our target audience.
